Most Valuable Brand List Released

Interbrand released its annual survey of the top 100 of the most valuable brands.  Apple and Google hold the number 1 and 2 spots respectively.  Barnes & Noble is nowhere to be found, but Amazon comes in at number 10.  Lego broke into the list for the first time at number 82 (Ninja Go!!!!).  Facebook is listed as a top rise are number 23.  I guess having 1 billion users helps with brand awareness.  My old friend Jack Daniels makes the list at number 84.  Thomson Reuters comes in at number 63, though that represents a drop of 12% in brand value.  There must be some people out there still pining for Westlaw Classic I imagine.

Mark

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s